E15: Mastering SEO for Long-Term Business Growth with Brandon Leibowitz
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Episode Overview
In this episode of Getting to the Bottom Line, host Stephanie Smith sits down with Brandon Leibowitz, founder of SEO Optimizers, to explore the power of SEO for small and medium-sized businesses.
Brandon shares his journey from corporate marketing to running his own digital marketing agency, along with actionable tips for optimizing your website, building trust with Google, and leveraging SEO for long-term success. Whether you’re new to SEO or looking to refine your strategy, this episode is packed with insights to help you generate more traffic, leads, and conversions.
🎥 Watch on YouTube
🎧 Listen on Buzzsprout
Show Notes
In this episode, Stephanie Smith interviews SEO expert Brandon Leibowitz, who breaks down the essentials of search engine optimization. They discuss how SEO can help businesses grow, the importance of building backlinks, and the role of mobile-first web design in increasing conversions. Learn practical steps to improve your website’s SEO and hear real-world success stories from Brandon’s 15+ years of experience in digital marketing.
What You’ll Learn in This Episode:
- Why backlinks are critical for building trust with Google
- The role of mobile-first design in improving user experience and conversions
- Common SEO mistakes to avoid (hint: skip those $5 backlinks on Fiverr!)
- Tools like Google Analytics and Search Console for tracking performance
- How SEO fits into a comprehensive marketing strategy
Key Takeaways:
- SEO is a long-term investment that requires patience and consistent effort.
- Building high-quality, relevant backlinks is essential for improving rankings.
- Focus on mobile-first web design to capture the majority of your traffic.
- Optimize your website for conversions with clear calls-to-action and a clean layout.
- Use tools like Google Analytics to understand your audience and measure success.
Resources Mentioned:
- SEO Optimizers Free Gift: seooptimizers.com/gift
- Google Analytics: A free tool to track website traffic and user behavior.
- Google Search Console: A free tool for monitoring SEO performance and website health.
Don’t Miss Out!
SEO is not a quick fix—it’s a long game that builds trust and drives meaningful results over time. By focusing on quality backlinks, mobile-first design, and user-friendly websites, businesses can significantly improve their online presence and bottom line. Take the first step today by exploring Brandon’s free resources to get started with SEO.