E24: Where Did the Money Go? Let’s Talk Cash Flow

Episode Overview

In this episode of Getting to the Bottom Line, Stephanie Smith explains why cash—not profit—is the key to business survival. She breaks down how money actually flows through your business, the six drivers of cash flow, and why your financial statements might be hiding the full picture.

If you’ve ever looked at your bank account and thought, “Where did all the money go?”, this episode is for you.

🎥 Watch on YouTube

🎧 Listen on Buzzsprout

Show Notes

Stephanie dives into why cash flow is the most critical financial factor in your business. She explores the difference between cash flow and profit, explains how cash truly moves through your business, and shares six specific drivers that impact your day-to-day financial reality.

What You’ll Learn in This Episode:

  • Why cash flow—not profit—is the #1 reason businesses survive or fail

  • How to calculate cash flow in simple terms

  • Why your P&L and balance sheet don’t tell the whole story

  • Six key cash flow drivers to track and manage

  • When and how to strategically take draws as a business owner

Key Takeaways:

  • A profitable business can still run out of cash

  • Cash flow shows what’s real, not just what’s reported

  • Timing is everything when it comes to payables, receivables, and purchases

  • You need consistent, positive cash flow to scale sustainably

  • Free strategy sessions are available to help you take action

Resources Mentioned:

Final Thoughts
Profit may look great on paper, but only cash keeps your business alive. If you want to grow, pay yourself more, or stop stressing about bills, start with cash flow. Book a free strategy session to find the hidden leaks and opportunities in your numbers.

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