Cash Flow Confessions: “I Have Way Too Many Subscriptions” with Kate Gilbert

Episode Overview

Welcome to the first episode of Cash Flow Confessions, a new segment on Getting to the Bottom Line with your host, outsourced CFO Stephanie Smith. In this real-talk mini-series, we spotlight raw and relatable financial challenges that business owners are quietly facing—and how they’re solving them.

In this kickoff conversation, Stephanie sits down with action-oriented business coach Kate Gilbert, who shares her eye-opening realization: she was bleeding money through unused subscriptions and unfinished online courses. Kate walks us through how she’s reclaiming her cash flow by tracking her expenses, prioritizing resources, and leveraging her own organizational tools—like a brilliant course tracker spreadsheet she created to bring order to the chaos.

This episode is your behind-the-scenes look at a real business owner tackling the not-so-glamorous parts of entrepreneurship. If you’ve ever looked at your monthly expenses and wondered where all your money is going, this episode will give you practical next steps and serious motivation.

Whether you’re a coach, creative, or CEO, you’ll walk away with clear ideas for improving your bottom line—starting today.

🎥 Listen to our discussion on YouTube

🎧 Listen to our discussion on Buzzsprout

Show Notes

In this first Cash Flow Confession, Stephanie Smith interviews business coach Kate Gilbert about the hidden financial leaks in her business. From forgotten subscriptions to unused courses, Kate reveals how she’s cleaning up her expenses—and the systems she’s using to stay on track.

What You’ll Learn in This Episode:

  • How to identify and eliminate hidden business expenses

  • Why subscription creep is so common—and costly

  • The simple tool Kate built to track courses and spending

  • How to make financial clean-up less overwhelming

  • The value of weekly finance check-ins

Key Takeaways:

  • Creating a complete list of past payments is a game-changer

  • Eliminating unused services can immediately boost cash flow

  • Tracking tools can reduce stress and improve productivity

  • It’s normal to feel overwhelmed—small steps count

  • Writing things down increases accountability and clarity

Resources Mentioned:

  • Kate’s upcoming book Social Media Group Therapy
  • Kate’s Action Lab Workshop

  • Kate’s custom course and subscription tracker spreadsheet

  • Website: kategilbert.com

  • Instagram: @kategi

Final Thoughts
Financial overwhelm is real—but it’s manageable. Kate’s honest reflection reminds us that even small actions, like reviewing subscriptions or tracking progress, can lead to big wins. You don’t need to do it all at once—just start somewhere.