Episode Overview In this episode of Getting to the Bottom Line, Stephanie Smith talks with marketing expert Eric Dingler about his Marketing Momentum Framework—a simple, effective four-step process to help small business owners attract, convert, and retain customers. From capturing awareness to creating raving fans, Eric reveals how businesses can use practical, affordable strategies to […]
E21: Why Your Money Mindset is Blocking Your Cash Flow with Pericles Rellas
Episode Overview In this episode, Money Mindset Expert Pericles Rellas explains how our subconscious beliefs about money can block our ability to grow and keep wealth. He shares his four-step process for resetting your financial thermostat so you can break income ceilings, reduce money-related stress, and create a healthier relationship with both money and yourself. […]
E20: How to Turn Existing Customers into Repeat Buyers with Andrew Laws
Episode Overview Customer retention is one of the most powerful ways to grow your business—yet many owners focus only on new leads. In this episode, Andrew Laws of Yeso I.O. joins me to discuss how businesses can re-engage their existing customers to increase revenue, strengthen relationships, and boost referrals. We cover real-life strategies, including email […]
E19: Avoiding Costly Cyber Mistakes in Your Business with Justin Kane
Episode Overview In this episode of Getting to the Bottom Line, I sit down with cybersecurity expert Justin Kin, CEO of Double Check Cybersecurity, to uncover the critical risks small and medium-sized businesses face in today’s digital world. We discuss the biggest cybersecurity mistakes business owners make, why cyber insurance alone isn’t enough, and simple, […]
E18: Uncovering Hidden Gems: How Website Analytics Can Boost Your Bottom Line with Philippa Gamse
Episode Overview In this episode of Getting to the Bottom Line, Stephanie Smith sits down with Philippa Gamse, a digital marketing strategist with over 25 years of experience helping businesses uncover hidden insights in their web analytics. Philippa explains why not all website traffic is good traffic, how to identify high-quality leads, and how to make […]
E17: Conquering Chaos: How Business Owners Can Take Back Control with Scott Beebe
Episode Overview In this episode of Getting to the Bottom Line, Stephanie Smith welcomes Scott Beebe, founder of Business On Purpose, to discuss how business owners can overcome chaos and reclaim their time and focus. Scott shares insights into his proven roadmap, emphasizing purpose, people, processes, and profit. Learn how to create a vision for […]
E16: Unlocking Sales Success Through Personality Styles with Nancy Zare
Episode Overview In this episode of Getting to the Bottom Line, Stephanie Smith welcomes Nancy Zare, also known as “The Sales Whisperer,” to discuss how understanding personality styles can revolutionize your sales process. Nancy shares her AlikeAbility™ Sales System, which helps business owners build trust, connect authentically with prospects, and close more deals. Learn how […]
E15: Mastering SEO for Long-Term Business Growth with Brandon Leibowitz
Episode Overview In this episode of Getting to the Bottom Line, host Stephanie Smith sits down with Brandon Leibowitz, founder of SEO Optimizers, to explore the power of SEO for small and medium-sized businesses. Brandon shares his journey from corporate marketing to running his own digital marketing agency, along with actionable tips for optimizing your […]
E14: Your Story Matters – Writing a Book to Grow Your Business with Kate Allyson
Episode Overview In this episode of Getting to the Bottom Line, host Stephanie Smith sits down with Kate Allyson, a book writing coach, editor, and author, to explore how writing a book can transform your business and personal growth. Kate shares her inspiring journey from music education to helping authors find their voices and craft […]
E13: From Social Media Overwhelm to Strategy Success with Kate Gilbert
Episode Overview In this episode of Getting to the Bottom Line, Stephanie Smith is joined by Kate Gilbert, a business coach and social media strategist known for her transformative 30-Day Sprint program. Together, they explore how effective social media strategies can impact a business’s bottom line by generating leads, increasing engagement, and building momentum. Kate […]